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Pigment Expands into Sales Performance Management

Craig Schiff , President and CEO, BPM Partners

Overview

Pigment continues to grow in terms of geographies, customers, and users within a customer organization. Some of this growth is driven by the fact that they are always challenging themselves with the question: ‘how can we enable more users to easily adopt Pigment’?  This thinking has resulted in integrations such as the Pigment Connector for Excel (Pigment’s initial spreadsheet integration focus was with Google Sheets), and native integrations with data warehouses such as Snowflake to enable deeper data analysis. It has also spawned a focus on addressing the needs of teams beyond Finance with specific functionality. This led to the addition of Pigment Org Chart to flesh out their Workforce Planning capabilities, and better meet the needs of HR when it comes to headcount planning. Now they have turned their attention to meeting the needs of the sales team.

Pigment SPM

Pigment’s Sales Performance Management focus is on GTM planning (capacity planning, territory and quota management). Pigment’s solution for this use case resides within the existing Pigment platform and leverages existing functionality and CRM integrations, with some enhancements made for this purpose (such as additional detail being added to Org Chart). Clients also have access to a template library to get them started. You might be thinking: is this really a solution at all? A key question therefore is will anybody purchase Pigment expressly for this purpose? The answer is yes. Several net new customers have already purchased the product specifically for Sales Performance Management. In addition, these new customers have also started using some of the financial planning capabilities as well. One of the customers is a large multi-national consumer packaged goods company that needed an SPM solution for hundreds of sales executives. This purchase was a replacement of an existing solution they were using from a competing CPM vendor. That’s certainly an early validation of Pigment’s SPM capabilities. To utilize Pigment for SPM there is a platform fee related to this use case, and of course user licenses are required for any new users.

   

Pigment’s Progress

By our count Pigment has added nearly 150 customers in the past year or so, putting them at 250+. They have also in that same timeframe established a sizeable footprint in North America in terms of both employees and customers (ARR in N.A. grew by 4X in the past year). Backed by significant funding (now including a $145 million series D) Pigment continues to execute on its vision to address all key areas of planning and analysis. We have been surprised by how quickly they have been able to move into the larger company market and effectively compete with some of the well-established vendors targeting that market sector. With Pigment AI currently in beta, Workforce Planning, Sales Performance Management, and scenario planning currently in place, consolidation and close addressed by a partnership with Fluence Technologies, it will be interesting to see which areas of performance management Pigment tackles next.

Learn More

Pigment PerformancePlace

The performance management market is rapidly evolving. If you plan to purchase a new solution make sure you don’t base your decision on outdated (or biased) information. Talk to us first, or better yet: add us to your team.

 

Fluence and Pigment Partner to Offer Consolidation and Planning Solutions

Craig Schiff , President and CEO, BPM Partners

Overview

Fluence just announced that they have partnered with Pigment to enable organizations to combine their consolidation solution with Pigment’s planning solution. We realize this is yet another partnering announcement, and we see many of these in the technology world every day that never amount to much more than a press release. However, this one addresses a real need, and does have the potential to deliver value to customers. It also provides some interesting insights.

3 Key Takeaways

  • Consolidation continues to grow in importance as a key component of performance management. While we hear a lot about enterprise planning, FP&A solutions, xP&A solutions, at the end of the day it’s all about reporting: internal management reporting focused on actual performance against plan, and external reporting (where required). Consolidation is key to both.
  • Pigment and Fluence understand the market requirements and their own core strengths. This is impressive. I can’t tell you how many vendors claim to offer consolidation solutions but don’t fully understand what that requires. Pigment recognized the need for consolidation, but with their focus on rapidly expanding the capabilities of their planning solution, knew they wouldn’t have their own consolidation solution anytime soon. Fluence since its inception has had a laser-sharp focus on consolidation and has been partnering with FP&A vendors for mutual benefit. A perfect match.
  • A new category of vendor is emerging. Fluence has been pioneering a best-of-breed approach to performance management as demonstrated by this partnership and their previously announced one with Vena. The vision is of two focused solutions coming together to offer a compelling performance management solution that is greater than the sum of its parts. Most prospects prefer an all-in-one unified performance management solution, which we agree with, but there are certain things they may not be considering:
    • What may appear to be a unified solution in many cases is not, it is two separate products sold by the same vendor, often with different data structures and UIs, with at least one of the products typically having come through an acquisition
    • Only a handful of true unified solutions are equally strong at consolidation and planning, and it’s often the consolidation piece that is the weak link
    • If the FP&A group and Controller’s department are on different timelines, or have different needs (e.g., one of them is happy with their current solution), then a new unified solution may not make the most sense

To learn which category the vendors you are considering fall into speak with one of our experts.

Our Verdict

This partnership is Good for:

  • customers of Fluence and Pigment who can now more easily add additional components to expand the capabilities and value of their performance management solutions
  • performance management prospects looking for a comprehensive solution who now have an additional option (Pigment + Fluence) to evaluate
  • the performance management industry as two newer vendors team up to join the ranks of the more established solution suite vendors in delivering a broader offering

This partnership is Not Good for:

  • the shrinking pool of standalone FP&A vendors who still don’t have a consolidation strategy, unless they are content to focus on the lower end of the market where consolidation is not as critical

Learn more about Fluence and Pigment on their PerformancePlace pages (just click on their names), or for more details view our Vendor Snapshot reports.

Vendor Selection Advisory Services for FP&A Groups and Controllers

As the performance management vendor landscape continues to rapidly evolve with partnerships, acquisitions, new entrants, and product line extensions it is more important than ever to leverage an expert when selecting your own budgeting, planning, consolidation, reporting and analytics solutions.  Learn about our offerings here.

Financial Consolidation, Close, and Reporting: Challenges and Priorities

Craig Schiff , President and CEO, BPM Partners

Overview

Most performance management research studies have tended to focus primarily on budgeting and financial planning, usually targeting the FP&A team for responses. This is beginning to change though as several vendors with a primary focus on financial consolidation have commissioned their own research to better understand the challenges and needs of the Controller’s department.

Let’s take a look at highlights from two of these recent vendor surveys, as well as our own BPM Pulse, to better understand what the challenges and priorities are when it comes to Financial Consolidation, Close, and Reporting.

Talentia Consolidation and Financial/Management Reporting Survey Results

Here are a set of facts from the Talentia survey that clearly tell the story:

55.5% say that the team frequently works extra hours to deliver monthly, quarterly, and annual reports

70.1% say that the internal cost to meet financial and management reporting requirements has increased over the past 3 years

50.4% still use Excel for financial consolidation and reporting

 (Source: Talentia)

The economic volatility of the past few years has made it necessary to update data and reports more frequently, respond more quickly to ad hoc information requests, and generally operate with greater agility. This of course has required the already overburdened reporting team to put in more hours to get the job done, which in turn has increased the internal costs. The fact that half of the organizations are relying on Excel and a labor-intensive manual process does little to address this challenge and may in fact be the primary cause of the time demands on the team which in turn generates additional cost.

Fluence Survey on the State of Financial Consolidation, Close and Reporting Among Mid-Market Firms

In the same vein here are some data points from the Fluence survey:

55% said consolidating financial data is more time-consuming and difficult than it needs to be 

72% of those surveyed are still suffering through manual processes to some degree 

69% of those surveyed said the post-COVID hybrid work environment has caused them to re-evaluate their financial consolidation and reporting process

 (Source: Fluence)

Respondents to the Fluence survey expressed similar concerns to those raised in the Talentia survey. They also highlighted the fact that the evolving approach to the office/home work model was an opportunity to revisit the entire process. 

BPM Partners 2022 BPM Pulse Survey

From the vendor survey results it is clear that change is needed, and would be welcomed by the participants in this process.  The BPM Pulse survey can help us understand what that change might look like.

Question: Where Should Financial Consolidation Take Place?

(Source: 2022 BPM Pulse)

The data shows that the majority believe financial consolidation (and by extension close/disclosure management and financial reporting) should be included as part of a performance management system alongside financial and operational planning. This makes a lot of sense since having the processing of the actuals in the same system that is already home to the planning data will make actual vs. plan performance reporting more seamless and less error-prone.

Question: What is Important in a Financial Consolidation Solution (5= Most Important)?

(Source: 2022 BPM Pulse)

Those that still believe their ERP or ledger is the best pace for consolidation should look at the top results for this question where  respondents rated the importance of various aspects of a financial consolidation solution (on a 1 to 5 scale). The top 2 responses in particular are not traits you would usually associate with ERP systems. Elsewhere in the Pulse survey more than half of respondents said they have more than one ERP/GL system. Consolidating data from multiple source systems is a core feature of performance management consolidation systems and not something easily accomplished in any one  ERP system.

Conclusions

Financial consolidation and reporting is an important area that companies recognize needs to be improved upon, is taking longer and costing more than it should, and is probably leading to both reporting errors and employee burnout. There is a solution, and it is not a standalone spreadsheet nor an ERP system. We believe that a modern, cloud-based performance management system that unites budgeting, planning, and forecasting with financial consolidation and reporting is the best choice to address the challenges highlighted by these recent surveys.

Source Material:

Talentia – Controllers; Consolidation and Financial/Management Reporting Survey Results

Fluence – Survey on the State of Financial Consolidation, Close and Reporting Among Mid-Market Firms

BPM Partners – 2022 BPM Pulse Research Study

Further Reading:

BPM Partners Financial Consolidation and Reporting Buyers Guide

Focused Acquisitions for Fluence and Syntellis

Craig Schiff , President and CEO, BPM Partners

Overview

While big acquisitions get all the attention, sometimes it’s the focused ones that add the most value for customers and prospects. This type of acquisition allows a vendor to further build on a unique strength, or close a gap in their offering. As a plus they usually come with minimal product overlap and business disruption. Two recently announced acquisitions exemplify this approach.

Fluence Technologies Acquires Sturnis365

Fluence Technologies has announced their acquisition of Sturnis365. Fluence is a fast growing leader in financial consolidation and reporting. They started with a robust consolidation and close product built by the same architects behind many of the well-known names in consolidation software.  Fluence then developed their own account reconciliation solution, acquired XLCubed last year for enhanced financial reporting capabilities, and now with Sturnis365 have added collaborative disclosure management and narrative reporting to the mix. In just a few short years, thanks to targeted acquisitions coupled with strategic in-house development, the breadth of their offering in this key area of performance management now equals or exceeds that of their competitors. Learn more about Fluence here.

Syntellis Performance Solutions Acquires Stratasan

With their just announced Stratasan acquisition, Syntellis Performance Solutions is building on a key differentiator – industry specific data analytics. Syntellis, through its Axiom Software suite, offers rich budgeting, planning, and reporting functionality coupled with extensive content for the banking, healthcare, and higher education markets. While other vendors have recently started to adopt a verticalized approach to the performance management market, Syntellis is way ahead of them when it comes to targeted data and analytics. Two years ago (while part of Kaufman Hall) they acquired Change Healthcare’s Connected Analytics which provides a range of data solutions for healthcare organizations and a set of tools that can be expanded to other industries. Syntellis has also delivered their own Syntellis IQ solution which is essentially a data science engine that collects market data from financial and operational source systems across more than 1,000 sites and applies AI/machine learning to deliver predictive and prescriptive insights to customers.  Stratasan focuses on strategic planners in healthcare organizations and delivers market intelligence coupled with advanced analytics to enable hospitals to understand where they fit in their marketplace and identify opportunities to better serve their patients and profitably grow their business. This latest acquisition further extends Syntellis’ lead in healthcare planning coupled with data and analytics capabilities. Learn more about Syntellis here.

Vendor Selection Advisory Services for FP&A Groups and Controllers

As the performance management vendor landscape continues to rapidly evolve with acquisitions, new entrants, and product line extensions it is more important than ever to leverage an expert when selecting your own budgeting, planning, consolidation, reporting and analytics solutions.  Learn about our offerings here.

Fluence Technologies Acquires XLCubed

Craig Schiff , President and CEO, BPM Partners

Overview

It’s another exciting week in the performance management world. The space itself is hot, but the financial consolidation segment is on fire.

Fluence, a top-rated North American consolidation and close vendor for the midmarket, has announced the acquisition of European-based XLCubed, a specialist in financial reporting and analysis leveraging Excel. As one of the newer vendors in the consolidation market, but already a key player, Fluence was looking to accelerate its development roadmap and increase its global footprint. This acquisition helps them achieve both goals.

Details

Fluence gains many new customers, an office in the U.K., and an Excel-centric enterprise class financial reporting, analysis, and dashboard solution designed for Finance self-sufficiency, to complement its Excel-centric consolidation and close solution. XLCubed offers many leading edge capabilities that companies are either looking for today, or will be looking for shortly, such as IBCS compliant reporting templates and models, web-based instant and interactive report distribution to any user on any device, governed real-time access to multiple data sources in addition to Fluence including SAP HANA, Oracle Essbase, Microsoft SQL Server, IBM TM1, and  Microsoft Power BI. The combined products will deliver a comprehensive and unified Finance-owned consolidation, close and reporting solution for the midmarket and upper midmarket.

Our Assessment

This combination is a no-brainer. What’s consolidation without comprehensive financial reporting, and vice versa?

Fluence and its customers:

  • Fluence picks up a European office, expert staff, a global partner network, and over 700 additional customers
  • Fluence should be able to sell their consolidation solution to a sizeable number of those new customers
  • Fluence now is also able to offer a standalone solution for financial, management, and operational reporting that can lead to consolidation and close sales down the road
  • Existing Fluence customers gain dramatically enhanced reporting capabilities at least 18 months ahead of schedule (if Fluence had developed it themselves)

XLCubed and its customers:

  • XLCubed joins a rapidly growing organization that offers a complementary solution, and the combined companies can reach a greater market than either could alone
  • XLCubed customers will continue to see their products enhanced
  • XLCubed customers gain access to a feature rich Excel-centric consolidation solution to complement their Excel-centric financial reporting product

Midmarket/Upper Midmarket Buyers of Performance Management solutions:

  • By broadening its product set and global presence, along with an increased customer count, Fluence becomes an even more formidable competitor

This is where we usually talk about downsides, but there are no obvious ones. There is minimal product overlap. The common Excel-centric approach will make integration easier.  The industry veterans at the helm of Fluence have been involved in many mergers and acquisitions over the years so I have every confidence that they will avoid most of the typical merger pitfalls. We believe this is a good combination for all concerned.

We know its difficult to stay on top of everything that is happening in performance management. It’s important though, to make sure you have the most current information as you embark on your next project. We can help. If you would like to discuss midmarket planning and consolidation solutions, or anything else performance management related, you can reach us here.

Further Reading: Prophix Acquires Sigma Conso, Two New and Noteworthy Vendors, 10 Key Requirements for Next Level Financial Consolidation, Leveraging Financial Consolidation to Manage Through Uncertainty